John D. Steinmetz serves as the CEO of Vista Bank. Overseeing all aspects of Vista Bank’s commercial and retail functions, he directs strategic goals, policies, employee and shareholder relations. At the time of his appointment to Bank CEO, the 111 year-old company was a West Texas bank domiciled in Ralls, headquartered in Lubbock, and focused primarily on agricultural lending. Leading the charge on a rebrand that would encourage urban market expansion with small business and middle market companies, John Steinmetz grew the Bank’s capital and influence, expanding the footprint into the Dallas, Fort Worth, Austin and Palm Beach markets.

Since taking the helm, Steinmetz has ensured disciplined organic growth exceeding 700% in the last decade, breaking the top 100 Banks in Texas by asset size list.

Vice-Chairman of the holding company, Vista Bancshares, John Steinmetz is laser-focused on continually increasing shareholder value.

In the wake of the global pandemic, Steinmetz made certain the Bank was on the front lines of the CARES Act, participating in an exclusive community bank DC roundtable with U.S. Treasury Secretary Steven Mnuchin and U.S. Senator Ted Cruz and rising to Dallas entrepreneur Mark Cuban’s challenge helping minority-owned businesses better access the Paycheck Protection Program.